TRINIDAD Y TOBAGO: Southex to market Nagar* - EntornoInteligente / Trinidad Express / chaguanas   The National Council of Indian Culture (NCIC) has appointed Southex Event Management Company (Southex) as the marketing consultant for the 2017 and 2018 staging of the Divali Nagar. Southex chief executive officer George Singh said, the focus would now be to raise the profile of the annual event. Singh said, Southex will now be tasked with the duty of looking for new opportunities to generate revenue through unique corporate partnerships. “Southex will also be looking at creating new spaces for the advertising and marketing of the event. Southex will develop a unique ‘media plan’ for the Divali Nagar that will include print and electronic media together with a dynamic social media presence,” he stated. Singh said his team would attempt to enhance “official media” presence at the Divali Nagar through unique partnerships and arrangements. To get the full story, subscribe or login   Subscribe to vNews | Log-In to vNews TRINIDAD Y TOBAGO: Southex to market Nagar*

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